Football fans around the country are being urged to help pay tribute to the late Keith Alexander this Friday night, when Lincoln City host Hereford United.

The match will not only give fans the opportunity to get a glimpse of the FIFA World Cup™ Trophy, which will be visiting Sincil Bank as part of the worldwide Coca-Cola Trophy Tour, but it will also give supporters the chance to pay tribute to former manager Keith Alexander, who sadly passed away at the age of 53 last week.

To supplement the evening's programme of events, a giant screen will be installed in the corner of the Stacey West Stand and the Echo Stand and during the course of the pre-match build-up some memorable moments from Keith's career with the Imps will be broadcast.

Turnstiles will open at 6.30pm and, following the pre-match entertainment - which will start at approximately 7.00pm - and the parading of the World Cup™ Trophy by 1966 winner Martin Peters, a minute's applause for Keith will take place before the game against Hereford kicks off.

Ticket details for Hereford United Supporters are available here.

Early Bird tickets are available for Bulls' supporters. Click here for more information or phone 08442 76 1939.

Hereford supporters will have the chance to have their photo taken with the World Cup at half time. Click here for more information.